Finding new B2B customers has traditionally meant wrestling with complex filters and endless guesswork. Sales reps often spend hours toggling industry, location, size, and title criteria to try to define their Ideal Customer Profile (ICP). Relevate’s Sales Prospector changes that game entirely.
In the age of digital dominance, marketers are incessantly exploring innovative avenues to engage their audiences. Amid the ever-evolving digital landscape, an unexpected contender has emerged: direct mail.
A leading hearing aid brand with an extensive network of over 1,500 franchised and corporately owned retail locations needed a partner for their direct mail marketing campaign to boost their appointments and sales.
In today’s highly digital world, it might seem that direct mail is an outdated method of marketing. However, when paired with email marketing, direct mail becomes a powerful tool in a multi-channel strategy that can significantly boost your campaign’s effectiveness.
